PMA can evaluate the hotel or resort Food and Beverege - F & B - department and Catering Sales, their staffing, and their tools so as to turn them into more effective producers - both in the F & B outlets and as an attractor for room revenue.

This is hotel food and beverage consulting - done holistically.

PMA will work with the owner, the GM, and the departments to analyze what is functioning superbly and what could be functioning more effectively.

PMA will develop the route map for change and growth.

PMA will develop the tools to effect the audiences.

PMA can provide new ideas, new formats, and light up the creative potential of the teams. Just a new wedding menu presentation (using the same old menu items) can build the self esteem of the teams and give them motivation to find and hold on to new business.

catering, food and beverage for hotels : marketing and production components for banquet departments, hotel, resort, spa

  1. research into local and national markets so as to guide the marketing and production decision process

  2. banquet catering menus that:

    3. market to the property's target audiences

    take advantage of gaps in the market

    draw business from the local comp set

    give some assurance against kitchen "let-down"

  3. banquet designs that fulfill the "look" needed for the audiences

  4. service styles that will give the property an edge on its comp set

  5. catering sales training that is outgoing and customer directed

  6. service training for banquet managers and line staff

  7. analysis of the kitchen operations, procedures, and profitability

  8. decor reorganization and design of adaptable lighting systems that can cost little yet give the meeting rooms a new look and ambiance that will delight target audiences

 
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