All those crazy hotel marketing acronyms that make up Hotel E-commerce Marketing . . .Hotel Internet Marketing
GDS - IDS - Mega -OTC - OPAQUES - CRS - CRO
Ugly aren't they? Complicated, too - to get right.
The good thing almost no one else is getting it "right" so that we can actually get you ahead of the pack.
That we can promise.
Talk about ROI -
here it goes through the roof.
We can do a full review of the hotel's e-commerce marketing - the property information in the GDS, in the IDS, in the assorted 3rd party derivative channels and assist in maximizing the important descriptions and features. This is part of Holistic Revenue Management. It all fits together: the Internet Marketing for the hotel, how the channels are used, how we communicate, and the rates we ask for.
The Visibility from Google Local to Destination Weddings.
This skill set is developed to broaden the reach of the Hotel's Internet Marketing.
We can train staff on the importance of visibility - natural visibility - in all areas of the Internet - this is marketing that gets to the heart and minds of our audiences.
We train for Revenue Management in the hotel Internet marketing channels.
We can recommend targeted GDS advertising based on your need periods and opportunity dates.
We can recommend what not to do.
Just call us and we are happy to give any hotel advice on e-Coommerce for hotels and hotel internet marketing that works and that which does NOT work.
Then we can execute it for you.
We'll even do your Revenue Management with you. Yes, we can do it remotely for you and save you many tens of thousands while making you what is your potential in your market.
We know what to do be cause we are hotel people. An agency will not know the minutiae that will generate better ROI.
hotel e-commerce distribution & hotel internet marketing channels: for hotel, resort, spa
hotel global distribution marketing
hotel central reservation systems.
hotel internet marketing thru Alternate Distribution System - ADS/IDS .
the hotel's CRO - it is a key if not the most key channel.
properties should have control of where they are being viewed in all the hotel e-commerce channels - on third party web channels , on all the review, forum and blog sites.
hotel distribution e-commerce channels can be maximized by clever descriptions, correct rate categories, utilizing special offers when appropriate.
targeted hotel GDS advertising can be effective without discounting rates.
hotel reservation managers should consistently ensure that GDS and CRS rates are the same so as to maximize rate and inventory control.